As part of an international transformation process, MBBM-VAS is realigning its sales and marketing organization. The aim is to combine technical innovation, market knowledge and customer focus in an integrated structure across national borders. Customers in Western Europe will therefore receive even more targeted, efficient and future-oriented support.
On January 1, 2026, the French subsidiary will be integrated into the new, overarching Western European branch as a first step.
The colleagues from technical sales and support are transferring to the Western European network, from where they will further provide customers with comprehensive support for all applications relating to the measurement, analysis and cloud platform for NVH data processing.
The Business Development and Marketing divisions will be managed jointly from the German headquarters. By incorporating selected resources into central marketing at the main office, we strengthen our international visibility.
Laurent Capron, with over 20 years of experience, will play a key role in the company's transformation into a cloud solution provider. His technical and strategic expertise is crucial for the customer-oriented development of future-ready technologies, as well as to supporting international teams.
We would like to thank our French colleagues for their commitment and outstanding performance in their previous responsibilities and look forward to our joint evolution in the new structure.
With this reorganization, we are combining proven customer relationships with innovative technological strength - for a uniform market presence, clear responsibilities and joint growth across borders.